media relations Why do some organisations grab the headlines while others remain overlooked? Taking a proactive approach can pay huge dividends in helping you get positive messages across to your target audience.
Add to this that two of our team are former journalists with the national and regional press, giving us the insider knowledge to create an effective link between our clients and the media.
A journalist recently said how refreshing it was to receive press releases that didn’t leave lots of unanswered questions. Journalists trust us because they know that the stories we provide will be engaging, accurate and timely. The benefits of this relationship, built up over many years, pass directly to you, by getting your news the attention it deserves |
without diluting your message. This can be crucial to enhancing your reputation, raising the profile of your business and creating brand awareness.
We cover business-to-business, consumer and public sector PR, using tools of the trade such as media campaigns, news generation, publicity stunts, news releases, feature writing and media liaison, to target newspapers, trade press, broadcast media and online press.
With Mapa’s track record, you can be secure in the knowledge that your stories have a head start in the race for space.
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“We have found the firm to be very well connected with the local and regional trade press and it has utilised these contacts in a way which we consider to have been very beneficial to the marketing of this firm.” - Williamsons
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